Chapter IV
Ten departments. Turn on the ones you need.
Each one does its work, and each one stops in the same place: at you.
Reception
Answers your line in seconds, at 8pm, at weekends, while you are with a resident. Knows your services and availability. Books the visit.
Urgent callers come straight through to you.
Sales
Finds and enriches leads, qualifies every enquiry, keeps the follow-up going so nothing goes cold.
Outreach is drafted for you and waits until you approve it.
Marketing
Articles, campaigns and social posts written in your voice and published to your own site.
A brand guardian reads every piece before you do.
Finance
Raises invoices. Follows up late payment persistently and courteously. Flags unusual charges early.
Every reminder waits for your approval.
Compliance
Tracks obligations to their dates and checks every piece of outbound writing against your own rules.
The department whose job is keeping the other nine honest.
Customer Success
Onboards new families and watches account health.
The ones about to go quiet reach you while there is still time.
Also Competitor Intelligence, which tells you what changed next door; Product and Developer, for businesses that build something as well as sell it; and Executive, which answers a question about your own business in plain English.
Every one of them starts switched off.